boldly kind apparel

Draper Designs partnered with Boldly Kind Apparel to create a brand that embodies their mission of spreading kindness through apparel.

We provided full-service branding, including logo design, a Shopify e-commerce website, and custom product mockups, ensuring their values of kindness, inclusivity, and authenticity were clearly communicated.

Project Scope:

  • Brand Identity

  • Visual Identity Design

  • Brand Guidelines

  • Custom Graphics

A purpose-driven brand, dedicated to inspiring kindness and making a positive impact.

Close-up of black hoodie with "Boldly Kind" printed on it and a tag featuring QR code and text with sizing and website information.

We created an entire branding identity for Boldly Kind that reflects their commitment to kindness, authenticity, and positive change.

Additionally, we developed a fully functional, responsive e-commerce website with integrated dropshipping capabilities to streamline their operations and enhance the customer experience.

Purple tote bag with 'boldly kind' text, smiley face graphic, and lorem ipsum placeholder text hanging on a black rail.
Cardboard boxes with "Boldly Kind" logo, topographic pattern, and textured interior on abstract background.
Person in hoodie with "BOLDLY" text, hands covering eyes, purple background.
Clothing tags featuring QR codes and brand information

Additionally, we developed a fully functional, responsive e-commerce website with integrated dropshipping capabilities to streamline their operations and enhance the customer experience.

We wanted the website to reflect the fun and kindness that the brand stands for, thus truly showcasing their values through digital media.

Laptop displaying clothing brand website Boldly Kind, featuring a woman in a white hoodie, promotional text, and website features.
White shopping bag with the text 'Boldly Kind' in blue and black handles, against a plain background.
Graphic collage of the "Boldly Kind" brand, featuring its color palette, fonts like Montserrat and Open Sans, product packaging, promotional materials, and digital designs. Highlights include branding elements in indigo, yellow, and black colors, and

Boldly Kind now has a brand identity that reflects their mission of spreading kindness as a form of strength, while being dedicated to inspiring positive change and authenticity within the apparel industry.

Fashion advertisement featuring a smiling person wearing a white hoodie with 'Be a Decent Human' and 'Boldly Kind' logo. Three T-shirts displayed on the right say 'Boldly Kind', 'Kind', and 'Be Kind to Your Mind' with a smiling face. QR code and 'Shop Now' button.
Two business cards for 'Boldly Kind' with geometric design, blue and yellow color scheme, and contact details.
Billboard with 'Boldly Kind' logo, purple background, and message 'Fashion That Speaks Kindness.'